Dec
28
Word-of-Mouth Without Words: Putting It to Work For Our Agency | Small Agency Diary | Advertising Age
The subtitle of this one, by Jennifer Modarelli, is “How we’re trying to Kindle Interest” and she connects her not-as-early-an-adopter status as a now-passionate Kindle reader to her agency’s use of it for their content syndication.
This is accelerating my thoughts on a couple of connected Ho‘ohana Publishing projects…