Breakthrough-your-business Word for the Day: Disrupt
Love this alternative from @lukegwilliams for we get stuck in empathy shortfalls when thinking about solving a problem for customers (or for employees) comprehensively: There are too many individual variables. Creative, disruptive thinking is also a lot more fun than problem solving.
So, what was the problem that the solution addressed? Well, there wasn’t any problem, and that’s exactly the point. Most people in business are trained to focus only on problems: things that don’t work and need fixing. It’s more effective to start by identifying something in your business or industry that’s not necessarily a problem, and then go about methodically breaking it down.
~ Luke Williams, author of Disrupt, Think the Unthinkable to Spark Transformation in Your Business, in sharing the story of Little Miss Matched socks
In other words, “Who says it ain’t broke? Let’s change it anyway.”
Who knows? Whatever problems there once were may become irrelevant.
Learn more on William’s blog ~ it will be good reading for your weekend.
